The Boss Room
Meet the founder of Iroko TV, Jason Njoku
Jason Njoku is the co-founder of Iroko TV, a mobile entertainment and internet TV platform that is particularly popular for its impressive catalogue of African ‘Nollywood’ movies.
But the struggle in the early days of this business was not as glamourous.
After failed attempts at previous businesses in the UK, Jason Njoku returned to Nigeria in 2010 to build relationships with local movie producers and purchase content rights for his new startup, Iroko TV.
Cash was tight, and starting this business would have been impossible without the £90,000 contribution of Jason’s friend and business partner, Sebastian.
Since then, the growth of IrokoTV has been remarkable. To date, the business has attracted up to $40 million in investment funding from foreign investors, mostly venture capital investors.
Its investors include Tiger Global , a NewYork -based private equity firm, and Investment AB Kinnevik, a Swedish venture capital investor.
In January 2016, IrokoTV raised $19 million in additional funding to expand its business into Francophone countries in Africa.
In summary, by using a combination of business partnerships and venture capital, Jason has been able to successfully raise significant amounts of capital to grow a company that was described by Forbes Magazine as “the Netflix of Africa.”
Jason Njoku will be 40 year old by December, he was born and raised in Deptford, South-East London.
He is married to actress Mary Remmy Njoku, they have three beautiful kids.
