Celebrity
“Using Bbnaija Stars As Influencers Is A Total Waste Of Money, They Are Only Relevant For One Year & Add No Value”- Brand Owner Says
A big brand owner has totally criticised the use of big brother naija housemates as brand Influencers because they are only relevant for a year and do not add value to the brands they influence for.
See screenshot below for her response:
Few comments from social media users:
@igbeyi_onesa
I see alot of people here lacking the ability to comprehend, The writer made sense alot of sense, he didn’t say your brand won’t get visibility of you use them, but this housemates are not content creators so don’t expect them to Create content for you, this writer made so much sense too much sense
@nworahliz
This person is obviously scorned.its like saying you don’t like a mansion because you don’t have money..
@vidacakesnpastries
I disagree. These BBN stars don’t even receive their worth in terms of payment from these companies. The buzz, visibility etc that comes with the top ones can’t be over emphasized.
@veezeebaybeh
LMAOOO. None sha apply to me ๐๐๐๐๐๐๐๐๐๐๐คฃ๐คฃ๐คฃ๐คฃ๐ฉ๐ฉ๐ฉ๐ฉ #decadedeep blanket ignorance. Definitely not someone who studied marketing AT ALL.
#decadedeep
@faboosh86
Sense dey ooo plenty…donโt be unevenly yoked o…know how to validate ur life span in this celeb world else…na side piece u go be๐๐๐๐๐i agree a 101percent
@rasmin6762
so childish writing, some brands got to be known very well because of bbn housemates, there is nothing wrong in the hm influencing for brands, whether there is drama or not, the brands still get publicity